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- The Association
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History
History
A long history of solidarity
The first initiatives supporting farmers in rural African communities go back to the 1980s, at the initiative of cooperative farmers from Champagne-Ardenne. The association "Cœur de Nouricia" was founded in 2001. It became Le CŒUR de VIVESCIA in 2012, following the merger of the two cooperatives Nouricia and Champagne Céréales. In 2019, we refocused our scope of action on rural life, agriculture, and food – redefining it precisely to be consistent with VIVESCIA group's CSR policy.
2020
First meeting with the ambassadors and first call for projects to the Group's member-farmers and employees.
2019
The board defines the association's three new areas of focus: farming, food, and rural life. Le CŒUR de VIVESCIA's governing body is expanded.
2018
Partnership with Grands Moulins de Paris for the "Young Bakery Entrepreneurs Competition".
2017
Decision to sponsor the 'Au Cœur des Paysans' association.

2016
Partnership agreements signed with the Entreprendre network in the Champagne-Ardenne region.
2014
Creation of "Le CŒUR de VIVESCIA", an association with several objectives (in line with the Group's CSR policy): to know people, to create jobs and economic activity, and to protect our natural resources.

2008
First farming project supported in Benin.

2001
Creation of the "Cœur de Nouricia" association.

1990
The association joins the AFDI: the national farmers’ Association supporting agricultural development in Africa.
1984
The farmers of Champagne-Ardenne finance the construction of a first well in Leona, Senegal.